March 2025 – Insider Interviews: With Media & Marketing Experts

Wendy Lund CCO of HealthAtWPP on Marketing Womens Healthcare

Marketing Women’s Healthcare is Win-Win

March 25, 2025March 25, 2025 E.B. Moss Comment is Closed

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Wendy Lund isn’t just a powerhouse in healthcare marketing — she’s also a longtime family friend, thanks to her working alongside my sister Lisa years ago — also in healthcare marketing — then becoming neighbors and “besties.” As a result, I also know Wendy is a longtime advocate for women’s health, and is as passionate […]

Featuring Mack McKelvey, CEO of SalientMG, explaining how tech startups can thrive

Mack McKelvey with the Blueprint for Startup Success

March 11, 2025March 11, 2025 E.B. Moss Comment is Closed

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Mack McKelvey, Founder and CEO of SalientMG, joins me to explain why “being uncomfortable” has been a great recipe for success throughout her award-winning career in tech and marketing. With remarkable candor, Mack reveals how disruption propelled her from big tech brands like Lucent, Verisign, and British Telecom to the startup world, where she mastered […]