podcasts – Insider Interviews: With Media & Marketing Experts

How Number 1 Podcasts Get Made (and found) – Jason Hoch

September 5, 2024September 12, 2024 E.B. Moss Comment is Closed

Podcast: Play in new window | Download (Duration: 34:59 — 32.0MB) | Embed

Get two insider scoops in Epi 26 on how to create — then share — top podcasts: First up, podcast veteran Jason Hoch, creator of many number one shows, shares with host E.B. Moss how he made stuff work at HowStuffWorks…. Then Jason tells how serendipity led him to collaborate with Tenderfoot TV to make […]

CNN and NPR Executives on Amplifying Trust Thru Audio

August 28, 2024 E.B. Moss Comment is Closed

Podcast: Play in new window | Download (Duration: 19:55 — 36.5MB) | Embed

Steve Lickteig has the monumental task of ensuring that CNN’s podcasting content is as compelling and trustworthy as its news broadcasts. Gina Garrubbo leverages the value of NPR being one of the most trusted brands in the world to entice sponsors. These two highly respected executives spoke with me spontaneously during the recent Podcast Movement […]

How Podcasting Drives Brand Love and Builds Connections

August 9, 2024September 28, 2024 E.B. Moss Comment is Closed

Podcast: Play in new window | Download (Duration: 10:24 — 9.5MB) | Embed

In this bonus episode of Insider Interviews, I’m narrating an article I published in trade pub, The Customer, on how podcasting drives real love… and emotional connections. I’ll describe a personal story about how my podcast actually helped a friend find love! But it’s really more about the importance of humanizing content and creating brand […]

How CEO Phil Andrews is Creating Olympic-sized Marketing Success for Team USA Fencing

July 10, 2024July 13, 2024 E.B. Moss Comment is Closed

Podcast: Play in new window | Download () | Embed

Ever wonder how niche sports like fencing stay relevant and grow their fanbase? In Epi 23 of Insider Interviews, I chat with Phil Andrews, who I call the British Ted Lasso for bringing a Midas touch to the world of parries and ripostes as CEO of USA Fencing. Fresh from transforming USA Weightlifting, Phil is […]

Triton Digital CEO John Rosso on Navigating Today’s Audio Waves

May 7, 2024May 7, 2024 E.B. Moss Comment is Closed

Podcast: Play in new window | Download (Duration: 39:24 — 54.6MB) | Embed

To learn about how audio and advertising is evolving — in an enjoyable way — there’s really no one better to hear from than John Rosso. While I’ll forever be grateful that perhaps helping him pivot to avoid a close encounter with potato salad (you’ll just have to listen to understand) led me to work […]

Podcasting Evolutions: Pivots in AI, AdTech and Monetization

April 2, 2024 E.B. Moss Comment is Closed

Podcast: Play in new window | Download (Duration: 17:34 — 48.7MB) | Embed

Some of podcasting’s pros shared what’s new in the industry that’s making life easier for creators, advertisers and fans! While at Podcast Movement Evolutions in Los Angeles, I spoke with Justine Benjamin of AdsWizz/Simplecast, Todd Cochrane of Blubrry Podcasting, and Sam Sethi – who I know and love from his own co-hosting of PodNews Weekly […]