October 2023 – Insider Interviews: With Media & Marketing Experts

NFL, Group Black and SXM on Adding the Human Element to Content

October 23, 2023November 3, 2023 E.B. Moss Comment is Closed

Podcast: Play in new window | Download (Duration: 19:38 — 27.4MB) | Embed

In this bonus episode of Insider Interviews, captured during Advertising Week 2023, I spontaneously interviewed three impressive executives on how each injects the human touch to various aspects of culture in media: Sports, Multicultural and Podcasting content. First, Marissa Solis, SVP of Marketing for the NFL, discusses how the NFL is incorporating AI to generate […]

Lou Paskalis: Making News About Media

October 16, 2023 E.B. Moss Comment is Closed

Podcast: Play in new window | Download (Duration: 44:23 — 61.4MB) | Embed

It’s a jam-packed Epi 12 with my longtime industry friend, Lou Paskalis, CEO and Founder of AJL Advisory and strategic advisor to Ad Fontes Media. We had a lively stroll down memory lane (and, yes, I sing to him), reminiscing about working on promotions for E&J Gallo Winery/Food Network years ago to rubbing elbows at […]

T-Mobile’s Cherian Thomas on Driving Brand Love with DOOH

October 4, 2023October 4, 2023 E.B. Moss Comment is Closed

Podcast: Play in new window | Download (Duration: 41:36 — 57.1MB) | Embed

Head of marketing for T-Ads, the advertising solutions division of T-Mobile, Cherian Thomas describes the evolution of his rideshare entertainment platform, Octopus, to creating brand love across all digital out of home screens. In this upbeat but informative conversation with the high-energy “Doctor Thomas,” Insider Interviews host E.B. Moss also gets the download on DOOH […]