The Reinventionists: Doug Olson & David Adler on Personal & Publishing Evolutions

How can mentoring lead to a whole new career? How do dinner conversations and AI come together to drive entrepreneurship? How are some people changing the world as they change gears? Talk about REINVENTION! Well, I did. Meet two more honorees of the Folio: awards named to the Hall of Fame, in this “two-fer” episode […]

A Panel of Pros at PopCon on Making and Marketing Podcasts

Making, Marketing & Monetizing Podcasts – Live from PopCon

Thanks to The Podcast Academy, Ti King and I got to attend #PopCon with the intention of evangelizing podcasting (and the Academy, of course! See links for joining, below.) After I got used to the costumed attendees of PopCon, and fan-girled a few anime voice talents and celebrities on site, I got down to business […]

Image of Peter Jones, Premion and Sheila Marmon, Mirror Digital for Insider Interviews podcast episode 38 about local advertising

The Power of Local Advertising and Impactful Reach: Premion & Mirror Digital

It’s two exclusive conversations in one episode! During the recent #possible2025 conference in Miami* I conducted two short insider interviews that were long on advertising industry insights. Peter Jones, VP of Revenue at Premion, explained why local advertising is booming, the importance of data-driven strategies, and how omnichannel measurement is revolutionizing campaign attribution Then, Sheila […]

Featuring Mack McKelvey, CEO of SalientMG, explaining how tech startups can thrive

Mack McKelvey with the Blueprint for Startup Success

Mack McKelvey, Founder and CEO of SalientMG, joins me to explain why “being uncomfortable” has been a great recipe for success throughout her award-winning career in tech and marketing. With remarkable candor, Mack reveals how disruption propelled her from big tech brands like Lucent, Verisign, and British Telecom to the startup world, where she mastered […]

How Podcasting Drives Brand Love and Builds Connections

In this bonus episode of Insider Interviews, I’m narrating an article I published in trade pub, The Customer, on how podcasting drives real love… and emotional connections. I’ll describe a  personal story about how my podcast actually helped a friend find love! But it’s really more about the importance of humanizing content and creating brand […]

Triton Digital CEO John Rosso on Epi 20

Triton Digital CEO John Rosso on Navigating Today’s Audio Waves

To learn about how audio and advertising is evolving — in an enjoyable way — there’s really no one better to hear from than John Rosso. While I’ll forever be grateful that perhaps helping him pivot to avoid a close encounter with potato salad (you’ll just have to listen to understand) led me to work […]