NPR – Insider Interviews with E.B. Moss

Westwood One’s Pierre Bouvard on Making Good Audio Impressions

March 15, 2023 E.B. Moss Comment is Closed

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Pierre Bouvard has some words of wisdom for media buyers out there…if you’re not buying audio (yes, all audio), you’re leaving reach and engagement on the table. As Chief Insights Officer at Cumulus Media/Westwood One, Pierre has seen the proof and has busted the myths surrounding audio advertising—and particularly the misconceptions about AM/FM radio. “Radio […]

Jarl Mohn on Art and the Art of Media Management

February 1, 2023February 1, 2023 E.B. Moss Comment is Closed

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Just skim the career path of my first guest for Season 2 of Insider Interviews and you’ll understand why it was worth the wait of my past year on hiatus: It’s Jarl Mohn, former President and CEO of NPR…and E! Entertainment Television, the network he also created! Jarl’s career includes being hand-picked by former radio […]

Get Ready for Season 2 of Insider Interviews!

January 2, 2023 E.B. Moss Comment is Closed

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Get ready! Here’s what to expect for the next season of interviews featuring leading media, marketing and ad execs who share the “insider’s scoop” on the industry. HINT: Expect to hear from renown leaders like Jarl Mohn who ran NPR and Mary Baglivo who ran Saatchi & Saatchi, to NFL marketers like Jen Kavanagh and […]

A Panel with Podcasting Over-Achievers: Desai, Washington, Wilson, Lantigua-Wilson – Epi 33

July 13, 2021 E.B. Moss Comment is Closed

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I had the good fortune of being asked by NATPE – the global trade association focused on the business of content, to help produce the first ever conference in the media/marketing industry dedicated to the topic of iterating IP from podcasting to TV and back again. What the heck does that mean? Well, it’s basically […]

IAB’s David Cohen with the Pulse of Digital Media & Marketing

October 22, 2020October 21, 2020 E.B. Moss Comment is Closed

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When David Cohen joined the IAB as President, the US was two weeks into stay-at-home mandates. While that may have curtailed in-person conferences the industry association is known for, it upped the focus on all things digital. Not long after, the ante was also upped for Cohen personally when he was named CEO following the […]

Tom Webster with the Insider Scoop on Audio Research

August 27, 2020August 27, 2020 E.B. Moss Comment is Closed

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Tom Webster, SVP of Edison Research, describes his job as “telling the stories of numbers.” He definitely make numbers come alive, and he’s a great storyteller overall. So you’re generally okay with Tom as your guest if you didn’t discuss podcast topics in advance. My industry acquaintance may be self-effacing, but he has a steel […]