The Continuum – Insider Interviews with E.B. Moss

Ringing out the Old with News from E.B. for 2022

December 30, 2021October 3, 2022 E.B. Moss Comment is Closed

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For the past 44 episodes of Insider Interviews I’ve put a lot of well-known media and marketing folks in the hot seat …And today’s guest is … E.B. Moss. Me. Because as we ring out the old and ring in the new I’ve got some news for you. This nice round number, episode 45, will […]

Using Original Podcasts to Build Brand Relationships

December 2, 2021November 29, 2021 E.B. Moss Comment is Closed

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Podcast pro Steve Pratt, VP and Co-Founder of the multi-award winning Pacific Content, told me his company no longer makes branded podcasts. They haven’t for a few years. They make “original podcasts with brands.” And win awards doing it for brands like Ford Motor Company, Rocket Mortgage, Morgan Stanley, Slack, and Red Hat. The difference? […]

Innovations in Leveraging Audio

November 18, 2021November 17, 2021 E.B. Moss Comment is Closed

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Bart Roselli of Veritone One has seen the audio space grow exponentially in his over 15 years of media, marketing strategy, and account management experience. Now, as SVP Growth, he leverages his breadth of knowledge to enhance agency-media vendor relationships and help ensure client goals are set smartly for the space, and fulfilled across multiple […]

Cadillac CMO Melissa Grady Dias on Marketing a Maverick (with heart)

November 4, 2021November 4, 2021 E.B. Moss Comment is Closed

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A milestone! It’s Episode 40 of Insider Interviews! And for that, who better to interview than Cadillac’s Global Chief Marketing Officer, Melissa Grady Dias, who is, herself, marketing a milestone: the launch of what will be the first all electric line of luxury brand vehicles (EVs), starting with the Lyriq! This episode was recorded in […]

Pearl Servat’s Visible Marketing Wisdom

October 21, 2021October 21, 2021 E.B. Moss Comment is Closed

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When I met Pearl Servat three years ago, Visible was brand new in the world of wireless carriers, and Servat was generating content about it. Now she is fairly new in an elevated role as Head of Brand Marketing and Demand Gen for the disrupter division of Verizon Wireless, and gives good content herself in […]

Talking Business…and Podcasting…and Content! With Ken Kraetzer

May 20, 2021May 20, 2021 E.B. Moss Comment is Closed

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For this quick but special episode of Insider Interviews I was in the guest seat! In highlights from my appearance on Ken Kraetzer’s show, “Talking Business” for CBSI, Ken interviewed ME to get my recommendations about how businesses can get in to the world of podcasting, best ways to leverage social media — and social […]