data – Page 3 – Insider Interviews: With Media & Marketing Experts

Standing Up for Better Healthcare Marketing – with CMO Arra Yerganian

January 7, 2021January 6, 2021 E.B. Moss Comment is Closed

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Arra Yerganian thinks healthcare has always been a little upside down, controlled by physicians instead of the the patients. Ya think? But I misspeak – at least while speaking with Yerganian: he actually banned the word “patients” when he was CMO at both Sutter Health and One Medical. He explained that the word comes from […]

JibJab’s CEO on Strong Brands and Floppy Jaws

December 17, 2020December 17, 2020 E.B. Moss Comment is Closed

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For Episode 21 I spoke with someone who’s been an animated head more times than he can probably count: Paul Hanges is CEO of JibJab, which is famous for its personalized e-cards and satire animations that lets your head be the star! If you haven’t heard of JibJab you may have had YOUR head in […]

IAB’s David Cohen with the Pulse of Digital Media & Marketing

October 22, 2020October 21, 2020 E.B. Moss Comment is Closed

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When David Cohen joined the IAB as President, the US was two weeks into stay-at-home mandates. While that may have curtailed in-person conferences the industry association is known for, it upped the focus on all things digital. Not long after, the ante was also upped for Cohen personally when he was named CEO following the […]

Tom Webster with the Insider Scoop on Audio Research

August 27, 2020August 27, 2020 E.B. Moss Comment is Closed

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Tom Webster, SVP of Edison Research, describes his job as “telling the stories of numbers.” He definitely make numbers come alive, and he’s a great storyteller overall. So you’re generally okay with Tom as your guest if you didn’t discuss podcast topics in advance. My industry acquaintance may be self-effacing, but he has a steel […]

Podcast Prognostications At and Around RAIN’s Global Summit – with Brad Hill: Epi 14

July 31, 2020 E.B. Moss Comment is Closed

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This episode is made up of two discussions about podcasting: A casual conversation with RAIN News president, Brad Hill around fun moments from the industry and projections for its success… and a more formal discussion — actually a few segments grabbed from RAIN’s Global Podcast Leadership Summit. Insider Interviews host, E.B. Moss was the moderator […]

Carl Fremont On Brand – and On Demand: Epi 11

June 18, 2020June 17, 2020 E.B. Moss Comment is Closed

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Back in January I had the good fortune to get seated next to someone I’ve long admired — Carl Fremont — on our return flight from CES. If you’ve been to CES you know it’s non-stop learning about what’s trending. And my non-stop flight next to Carl made for even more learning as we recapped […]